Mumbai: Madison Media has acquired Kolkata-based full service digital company, Crow’s Nest.

Crow’s Nest, a unit of Bengal Web Advertising and marketing Pvt Ltd was based 14 years in the past by Samrat Mukherjee, who carries over twenty years of expertise in promoting. Below the association, the company will totally combine with Madison Digital and function as Madison Digital Kolkata with Mukherjee reporting to Madison Digital, chief government officer Vishal Chinchankar.

Mukherjee stated, “With our artistic technique, media and digital content material creation power, paired with Madison’s core of media, knowledge and analytics, we really consider to ship essentially the most worth to our shoppers. Might new ambitions be laid. Might new goals be hatched. Might this new affiliation go miles because the Crow flies.”

Madison World chairman, Sam Balsara stated, “Many corporations discover Madison to be a great collaborative companion to develop their enterprise independently with our assist. A number of extra collaborations are on the playing cards within the space of Digital, PR and Artistic.”

Madison Media companion and group CEO Vikram Sakhuja stated, “In step with our Digital progress acceleration we’re thrilled to welcome Samrat and his vibrant Crow’s Nest workforce into the Madison fold. Not solely will Crow’s Nest assist develop our total Digital observe in Kolkata Workplace, however it’s going to additionally add appreciable heft to Madison’s Social, Content material and Artistic agenda.”

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